Case Studies
3 minute read

How Paperstack Funding Helped Vestaboard Grow By 82%

Published on
August 31, 2023
Author
Assel Beglinova
Co-founder & CEO @ Paperstack.

What Is Vestaboard

Vestaboard is a beautiful, functional messaging display that can be used in a variety of settings, including homes and professional spaces, for both personal and professional applications. It is essentially a piece of functional art that allows individuals to stay connected and organized.

Hospitality

Keep your guests and customers up to date with the latest information and options. Show menus, special events, and quotes or colorful patterns to match the vibe of your establishment.

For businesses, Vestaboard can be an effective tool to create a welcoming environment and facilitate communication. For example, Dr. Michael Lieberman, a pediatric dentist, has installed Vestaboard in his clinic's waiting room to personalize the experience for his young patients and share important oral care tips. This innovative use of technology makes dental visits less intimidating for children and more engaging for everyone.

Education

From universities and schools, to libraries and more, Vestaboard keeps students, teachers and visitors informed and inspired. It catches the attention and looks beautiful with every message.

Office

Useful for displaying metrics and updates in personal or team office settings. Display messages of gratitude, birthday wishes, and celebratory messages to bring your workplace together.

Healthcare

Brighten your waiting room or clinic with delightful messages and helpful information. With letters, numbers, punctuation and vivid colors, Vestaboard brings life into any space and welcomes your visitors.

Meet the Founder of Vestaboard - Dorrian Porter.

Founding story of Vestaboard

The conception of Vestaboard, named after Vesta, the Roman goddess of hearth and home, occurred during a stroll through Paris' Gare du Nord train station. Watching the old-fashioned split-flap signage of arrivals and departures dynamically changing inspired thoughts about the potential of sending similar messages to children from a distance.

The biggest challenge building Vestaboard

In the perspective of Reid Hoffman, startups resemble a daring leap off a cliff, followed by an attempt to construct an airplane during the freefall. The words of the Scottish explorer, WH Murray, encapsulate the essence of entrepreneurship and serve as a constant reminder. He emphasizes the absolute commitment required in entrepreneurial ventures, cautioning against hesitancy and indecision, and asserting that a full commitment is crucial for the success of any initiative or creation.

How Paperstack helped Vesta Board

Paperstack has effectively catered to Vestaboard's needs, aiding its sales growth with timely funding for inventory and marketing efforts. They've proved to be an exceptionally flexible, understanding, and reasonable financial partner, traits that aren't typically associated with entities in the financial sector.

What is your most vivid memory from first year in business

In the first year of Vestaboard, the company had a small but creative prototyping team. The thrill of witnessing the transformation of hardware concepts into tangible reality, particularly in an end form that surpassed initial expectations, remains unforgettable. While Vestaboard's exterior design often receives praise, the internal design is what truly defines the product.

What are your goals in the nearest future?

The immediate future plans for Vestaboard include a continued focus on increasing sales of their flagship product, expanding their software platform and associated recurring revenue. They also aim to introduce a second, more affordable display that they hope will be as enchanting as their current product.

Overall, Vestaboard is a versatile, interactive display system that provides an aesthetic upgrade to traditional messaging or organizational tools. It can be controlled through a mobile app, enabling users to send messages from anywhere, be it across the house or the country.

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